Events and exhibitions

EVENTS AND EXHIBITIONS

Client: Teach First
Project: Summer Institute Impact Conference

Teach First is a not-for-profit organisation with a mission to end educational inequality and create a world where no child’s success is limited by their background.

As the finale to a two week residential training course for teachers about to embark on their first teaching job through Teach First, the Impact Conference is a 2 day event for all teachers throughout the country to network and collaborate with forward-thinking peers. With over 85 business and education exhibitors, and 130+ plenary sessions to attend it’s one of the largest events for teachers in the country.

Aura Creative created a whole new identity and visual style to work across all the 2015 collateral, from small promotional web banners, posters through to large scale event branding, all emphasising and communicating a sense of community, belonging and help teachers realise the impact they can have on pupils lives.


Client: The Institution of Engineering and Technology
Project: IET Savoy Place London Refurb Campaign

IET

Coherent illustrative approach provided recognizable and ownable style with campaign continuity from pre-close to post launch, to members and beyond.
On and off-line mailers informed members, pro-actively address key concerns and encouraged ‘trial’.

The range of changes were positioned as the ‘Engineering Hub’ – aiding understanding of the ambition and use.
A suite of informative, interactive pieces –from HTML floor plans to cardboard engineered mailers – deepened engagement and education throughout the refurb process and the individual member journeys.
Member spaces and services, including the digitised library, were introduced, explained and usage encouraged.

Results were: Use of Faraday Centre up by 334% on pre-closure; Net Promoter Score –over 20 points above target; 19% increase in science, engineering and technology.

IET


Client: The Institution of Engineering and Technology
Project: Exhibition stand for Big Bang event

Adding excitement to events to enthuse educators and inspire engineers of tomorrow. We created the exhibition stand as well as the range of collateral supporting the event and also teachers in their classrooms.


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