Abbott Diabetes Care

UK TV Adverts

To support the YOU CAN DO IT campaign in the UK, we created a TV advertisement to highlight the new alarm feature available with the FreeStyle Libre 2 system, and a 14-day free trial.

We localised Global footage making it ready for the UK market. We helped develop a new script, recorded an English voiceover and managed the full approval process, putting the advertisement through the appropriate broadcast clearance services such as Clearcast and Peach.